Iyo yemagariro network TikTok yakave chirevo mumunda wemagariro masocial uye zvakare akakosha kwazvo munyika yekutengesa kwedhijitari, kunyanya nemudiki. Muchokwadi, vazhinji vevashandisi vanoishandisa vanhu vari pasi pemakore makumi matatu ekuberekwa.
TikTok mukana wakakura kutorwa mukana nemhando dzese dzemhando uye mabhizinesi, ayo ane mukana wekushambadzira papuratifomu uchishandisa dzakasiyana nzira dzekutengesa.
Maitiro ekushambadza paTikTok
Kushambadza paTikTok inopa zvekugadzira uye zvekutarisa sarudzo izvo zvinonyanya kufarira uye izvo zvinokutendera iwe kuti uwane zvakanyanyisa kubva mazviri kana zvichishandiswa munzira kwayo. Saka kuti iwe uzive kuzviita, isu tiri kuzokupa iwe yakateedzana ruzivo iwe yaunofanirwa kufunga nezvayo kuyedza kuwana zvakanakisa zvinogoneka mhedzisiro.
Chekutanga pane zvese, iwe unofanirwa kuve wakajeka nezve chako chakanangwa vateereri. TIkTok inzvimbo yakanaka yechiratidzo chako kana bhizinesi kana uchizogadzirisa huwandu hwevanhu vari pasi pemakore makumi matatu ekuberekwa, zvekuti mavhidhiyo mazhinji anokwanisa kutora kufarira kwavo ane chekuita nenyaya dzinokanganisa marudzi aya evanhu. sezvakaita chikoro kana basa ravo rechikoro.
Kushambadzira mafomati paTikTok
Kushambadza paTikTok kunogona kukupa iwe yakawanda mabhenefiti kune rako bhizinesi kana kambani, asi pane izvi iwe unofanirwa kuziva akasiyana ekushambadzira mafomati anogona kuwanikwa papuratifomu, imwe neimwe iine yayo maitiro. Tinotaura nezvavo:
TarisaImusoro
Iyi fomati mune iyo yekushambadzira yevhidhiyo inoiswa pamberi, kwaunogona kuratidza yako brand kana kambani munzira yakanakisa, kuyedza kuwana kutaridzika kwakanaka uye kukwezva kutarisisa kwakazara kwemushandisi neakasiyana eodhiyo, anoonekwa uye enhoroondo zvinhu.
Zvakanakira iyi fomati yekushambadzira ndeyekuwana mukana wakanangana nekutarisisa kwemushandisi, pamusoro pekugona kuisa vhidhiyo inosvika 60 masekondi mune yakazara skrini, ine ruzha uye ine otomatiki kutamba uye kuona pasina zvinokanganisa.
In-Kudya Ads
Iyi fomati inoshandiswa kutaurira nyaya yeako brand kana kambani sekunge yaive TikTok yezvigadzirwa zvemukati, nekuti unogona kusanganisa izvo zvemavhidhiyo zvemukati mune zvinokurudzirwa feed, kuti iwe ugone kurodha mavhidhiyo anosvika makumi matanhatu masekondi nekutamba otomatiki uye ne mimhanzi kuti vateereri vatarise.
Vanhu vanogona kufarira nekutaura, kukutevera, kugovana kana kurekodha mavhidhiyo nemumhanzi mumwe chete.
Brand Kutora
Iyi hombe fomati kushambadza inoonekwa kana vashandisi vawana iyo TikTok application, vachiziva kuti iyi sarudzo inoganhurirwa kune mumwe mushambadzi pazuva. Iyo inobvumidza kukwezva kutarisisa kwevanhu kuburikidza nechizere skrini, uko zvese zviri zviviri zvine simba uye zvine simba zvemukati zvinogona kuratidzwa.
Hashtag Dambudziko
Imwe nzira ndeye Challengue hashtags, umo mucherechedzo kana bhizinesi rinogona kuratidza vashandisi vhidhiyo nechinetso uye vanokurudzirwa kuyedza uye kurodha vhidhiyo kumaprofayiri ane hashtag chaiyo. Iyo fomati inonakidza kwazvo sezvo iwe uchigona kutora mukana wehunhu uye simba rezvinyorwa zvinogadzirwa nevashandisi.
Branded Lenses
Iyi fomati inobvumira brand kugadzira tsika augmented real mafirita kuitira kuti vashandisi vabatanidze iyi mhando yemhando yemaitiro mune yavo zvirimo, zvakafanana ne Instagram kana Snapchat.
Maitiro ekugadzira mushandirapamwe paTikTok
Kana iwe uchida kuziva maitiro ekugadzira mushandirapamwe paTikTok Ads Iwe unofanirwa kutevera nhanho dzinotevera:
Chekutanga pane zvese iwe unofanirwa kushanyira iyo TikTok Ads peji peji uye tinya pane bhatani Gadzira Ad. Iyo TikTok yekushambadzira chikuva chave chiripo muSpain kubvira kutanga kwaChikunguru 2020, maitiro anoitwa zvizere otomatiki. Kana iwe ukabaya pane bhatani iwe unogona kuenda kuburikidza neyese kunyoresa maitiro uye mumaminetsi mashoma chete yako account yekushambadzira yakavhurwa pane TikTok social network.
Paunenge uri mukati meiyo yekushambadzira interface iwe unofanirwa kungodzvanya pairi Campaign uyezve mukati sika, uchifanira kusarudza chinangwa cheshambadziro yako. Parizvino unogona kusarudza imwe chete pane mashanu anowanikwa, ayo anosvika, traffic, hurukuro, kuiswa kweapp kana kuona vhidhiyo.
Paunenge iwe wasarudza iyo yaunoda sarudzo, iwe uchafanirwa kuenda kune iyo sarudzo bhajeti, kwaunotara mari yauchadyara kumushandirapamwe. Mupfungwa iyi, unogona kusarudza bhajeti yemazuva ese kana yakazara bhajeti.
Muzviitiko zvese izvi uchafanirwa kuisa mari shoma, inoenderana nemazuva aunoda kuti mushandirapamwe urambe uripo.
Tevere, iwe uenderere mberi kune chikamu chevateereri, icho chaunogadzira boka rekushambadzira, kwaunosarudza nzvimbo nenzvimbo zvehunhu zvemushandirapamwe wako, izvo zvinoenderana zvakanyanya nekuti iwe unogona kubudirira nekushambadzira kwako papuratifomu.
Rangarira mupfungwa iyoyo kuti ubatanidze zvese zvingaitwe kuti ukwanise kupatsanura mishandirapamwe yako sezvinobvira, pamusoro pekuwedzera mazwi akakosha kuitira kuti ugone kusvika kune vateereri vanokufarira.