I-Pinterest yinethiwekhi yokuxhumana nabantu engathandwa abanye, kepha lokho kuyaqhubeka nokukhula ngokuhamba kwesikhathi, okwenza ukuthi kunconywe kakhulu ukuthi noma iyiphi inkampani ibe ne-akhawunti kule nkundla. Kuyo kuyadingeka dala amadeshobhodi Ukuqala ukuyisebenzisa, okungamafolda noma amabhodi lapho abasebenzisi bahlela khona okuqukethwe abakulayishayo noma abakugcina kuphrofayli yabo, bekuhlukanisa ngokuya ngesihloko noma ezinye izindlela.
Emasontweni ambalwa edlule ithole ukukhula okukhulu kunikezwe ukuboshwa yi-coronavirus lapho ingxenye enkulu yabantu iphoqelelwe khona, okuholele ekutheni inethiwekhi yezokuxhumana ikhuphuke ngama-60% enanini lamabhodi akhiwe ngokuqhathaniswa nonyaka owedlule, ngasikhathi sinye lapho ukuhlangana kukhule khona ngama-75% unyaka nonyaka. Futhi ikhule ngenani labasebenzisi, ifinyelela kufayela le- Abasebenzisi abayizigidi eziyizinkulungwane eziyi-367 ngenyanga.
Izinketho zokuhlunga amabhodi ku-Pinterest
Manje, I-Pinterest ithuthukise ukuhlelwa kokuqukethwe kwayo kumabhodi, ukuze umsebenzisi ngamunye athole induduzo enkulu lapho ehlela iphrofayili yakhe yomsebenzisi endaweni yesikhulumi. Ukuthuthuka okufakwe kunethiwekhi yokuxhumana okulandelayo:
Shumeka Amanothi
Ekuvuseleleni kwayo kwakamuva, Pinterest ivumela abasebenzisi faka amanothi ezincwadini zabo, ukuze bakwazi ukuyisebenzisa ukubeka imiyalo yesifundo, izithako zeresiphi, njll, bakwazi ukubhala ngqo ebhodini.
Izifanekiso ezichazwe ngaphambilini
Pinterest inikeza abasebenzisi amathiphu ahlukene okuhlela kangcono ibhodi uma belungiselela ukonga iPin entsha, ukuze ihleleke kangcono futhi ibukeke kangcono kubasebenzisi abakwazi ukuyifinyelela. Ngenxa yohlelo lwayo olusha, izonikezela ngemibono ehlukene yokwakha amabhodi amancane ahlukahlukene, konke ngenxa yezifanekiso zayo ezichazwe ngaphambilini ezitholakala kubasebenzisi.
Faka usuku
Enye yezindlela ezintsha eziwusizo kakhulu zoku-oda amabhodi kuPinterest ukukwazi ukufaka usuku, ukuze lubekwe ebhodini ukuze lihlaziye ukuthi bathuthuke kanjani. Iphinde ibe nethuba lokukwazi ukugcina ibhodi ingobo yomlando uma isiqediwe futhi ngeke isashicilelwa, ewusizo olukhulu lapho kwenziwa imicimbi ethile, lapho intshisekelo yayo iphela ngezinsuku ezimbalwa nje, kepha ufuna ukuyigcina uma kwenzeka noma ngubani efuna ukuyithinta.
Ukuqoqwa kwephini okuzenzakalelayo
Okunye ukuthuthuka kulokhu kubangelwa yipulatifomu, enikezela ngamathiphu woku-oda amabhodi namabhodi amancane ngendlela engcono, ngokuzenzekelayo, njengomsizi. Ngale ndlela, ngokusebenzisa iziphakamiso zabo kufunwa ukuthi abasebenzisi bakwazi ukujabulela inhlangano engcono kakhulu.
Zonke lezi zindaba ziyatholakala kubasebenzisi abasebenzisa iPinterest ngenguqulo yewebhu noma ngezinhlelo zokusebenza ezitholakalayo zombili i-iOS ne-Android.
Impumelelo yePinterest
Sibonga kakhulu emiphumeleni ye-COVID-19 kanye nokuboshwa kwabantu ngempoqo, i-Pinterest yethule imiphumela emihle kakhulu kusukela lapho, ikwazi ukukhulisa imali engenayo kanye nenani labasebenzisi endaweni yayo eminyakeni yamuva.
Inethiwekhi yezokuxhumana ifinyelele kubasebenzisi abayizigidi ezingama-32 kwikota yokuqala yalo nyaka, nokuholele ekutheni ifinyelele ku- Abasebenzisi abayizigidi ezingama-367 abasebenzayo nyangazonke. Lesi yisibalo esibalulekile, kucatshangelwa ukuthi ku-Twitter inani labasebenzisi abasebenzayo Izigidi ezingu-166.
Lokhu kukhula okukhulu kumele ukukhula okungama-26% ekukhuleni konyaka nonyaka, okuqinisekisa ukuthi kukhona ukwanda kokuthandwa endaweni yesikhulumi, kukhula emhlabeni jikelele. Eqinisweni, ngokukhula kwekota ye-9,55%, iPinterest isendaweni yokuqala yokukhula phakathi kwamanethiwekhi wokuxhumana ahlukene kakhulu, edlula i-Twitter, i-Snapchat, i-Facebook noma i-LinkedIn, ukukhula okuye kwazuza kubhadane lomhlaba wonke ngenxa ye-coronavirus, okwenze abasebenzisi bakhethe ukuthi wonke la mapulatifomu bazijabulise.
Mayelana nezinzuzo zayo, iPinterest ibakhuphule ngo-35%, yafinyelela kuma-dollar ayizigidi ezingama-272.
I-Pinterest inezinzuzo ezinhle kakhulu kumabhizinisi
Yize sesike sakhuluma ngakho phambilini futhi sisazoqhubeka nokwenza njalo ngokuzayo, kubalulekile ukukugcina lokho I-Pinterest inezinzuzo ezinhle kakhulu kumabhizinisi, ngakho-ke uma unenkampani noma uchwepheshe kubaluleke kakhulu ukuthi ukubheke. Ifanele ukusetshenziswa kunoma iyiphi i-niche, ikakhulukazi leyo okuthengiswa kuyo kuyinto "ebonakalayo".
Ezinye izinzuzo zokubheja ku-Pinterest njengeplatifomu yokusebenzela noma yiliphi ibhizinisi noma inkampani yilezi ezilandelayo:
- Isetshenziswa yinani elikhulu labantu nsuku zonke, phakathi kwabo kunentsha eningi efuna imikhiqizo enesifiso sokuyithenga nge-inthanethi.
- Iningi lezithameli zalo ngabesifazane futhi linentshisekelo enkulu ebuhleni, imfashini, ezokuvakasha, ukuhlobisa nasekhaya.
- I-Pinterest ingasiza thola ithrafikhi eningi yewebhu yamabhizinisi nezinkampani, okwenza ukuthi kutholakale ukuthengisa okuningi.
- Ukuthengisa ngePinterest kukhuphukela phezulu futhi kukhula minyaka yonke. Empeleni, bakwenze lokhu ngo-40% uma kuqhathaniswa nonyaka odlule.
- Umbukiso obonakalayo ophelele wokukhangisa nganoma yiluphi uhlobo lwebhizinisi, umkhiqizo nensizakalo.
I-Pinterest iyinkundla enconyiwe yabo bobabili abathengisa imikhiqizo ebonakalayo nedijithali, okuyindawo lapho banganikezwa khona ukubonakala futhi bazame ukuqondisa kabusha ithrafikhi kumaphrofayili lapho ukuthengisa kungavalwa. Kodwa-ke, ukuze kuzuzwe impumelelo kuyodingeka ukusebenza kunethiwekhi yokuxhumana nabantu ngendlela eqhubekayo futhi evamile, ukuze iphrofayili yokuqukethwe yondliwe njalo, ngaleyo ndlela ibe namandla endaweni yesikhulumi. Kuzo zonke lezi zizathu, kunconywa kakhulu ukuba ne-akhawunti kunethiwekhi yokuxhumana nabantu.