I-Los podcast Ziluchungechunge lweziqephu ezirekhodwa ngefomethi yomsindo nezidluliselwa nge-inthanethi, esiphenduke isiteshi esifanele ukufinyelela abasebenzisi. Eqinisweni, eminyakeni edlule ibilokhu ithola ukuvelela futhi abantu abaningi ngokwengeziwe bathatha isinqumo sokungena ngokugcwele kulo mhlaba.
Lokhu kungenxa yokuthi ukumaketha komsindo ukwazile ukuguqula imakethe yedijithali, ngenxa yokuziphatha kanye nezidingo zabathengi banamuhla. Ukulalela okuqukethwe ngefomethi yomsindo kusebenza kakhulu kunokuchitha isikhathi ufunda.
Ngenxa yalokho, izinkampani nabachwepheshe bebesebenzisa le fomethi entsha, besebenzisa ama-podcast ukukwazi ukusabalalisa nokwabelana ngokuqukethwe kwabo nabanye abasebenzisi. Uma ufuna ukuzicwilisa ngokuphelele emhlabeni wama-podcast, kufanele ubheke uchungechunge lokucatshangwayo, kufaka phakathi izinkundla okufanele ushicilele kuzo ama-podcast.
Izinzuzo zama-podcast wemikhiqizo nezinkampani
Un podcast iqoqo lamafayela evidiyo enziwe ngefomethi ye-MP3 futhi anikezwa abasebenzisi nabalandeli ukuze bakwazi ukucubungula okuqukethwe, ngaleyo ndlela bakhiqize ithrafikhi esezingeni eliphakeme nemali engenayo ephindaphindwayo.
Namuhla, iningi labantu liyathanda lalela umsindo ngefomethi ye-podcast, esikhundleni sokujabulela okuqukethwe ngombhalo. Lokhu kusho ukuthi kuyithuba lemakethe elisha lokufinyelela kubantu abaningi futhi lenze imali.
Amapulatifomu wokulayisha ama-podcast
Ngenxa yokwanda kwezithameli kuma-podcast, sekuvela amapulatifomu wokusabalalisa amaningi alolu hlobo lokuqukethwe. Ngezansi sizoklelisa amapulatifomu amakhulu ukuze ukwazi ukulayisha ama-podcast akho:
Njengoba unikezwe zonke izinzuzo zokushicilela ama-podcast, uma unentshisekelo yokusebenzisa lelisu lokumaketha ku-inthanethi ebhizinisini lakho noma kumkhiqizo, kufanele wazi ngobukhona balezi zinsizakalo:
iVoox
iVoox iyipulatifomu yaseSpain eye yaba enye yezinsizakalo ezisetshenziswa kakhulu uma kukhulunywa nge-podcasting. Inekhathalogi ebanzi yokuqukethwe abalaleli abangakuthola, okuyinkomba lapho kulula khona ukugqama ekuseshweni komsebenzisi.
Lolu hlelo lokusebenza inikeza uhlelo lwamahhala kubasebenzisi abashicilela okuqukethwe ngeSpanishi, kucatshangelwa ukuthi akunamkhawulo wokudlulisa noma wokugcina. Ngaphezu kwalokho, kuyisiteji esinezinzuzo ezihlukile, njengokwazi ukuthi bangaki abantu empeleni abazilanda iziqephu, okuyingxenye yomhlaba nokuthi kumuphi umthombo. Ngaphezu kwalokho, kunohlelo lokukhokha ongaluthola ukuze ube namathuba amakhulu.
I-Simplecast
I-Simplecast Sekungenye yamapulatifomu anamandla kakhulu okusingathwa kwe-podcast emakethe, ngoba phakathi kokunye inesidlali esivivinywe yizigidi zabalaleli emhlabeni jikelele, futhi lokhu kuyisikhuthazo esikhulu sokukwazi ukulalela okuqukethwe kwakho.
Ngale ndlela ungasondela kuzithameli zakho futhi uthuthukise isu lakho ezingeni eliphakeme kakhulu, futhi ube nezinhlelo zokukhokha eziningana ezibandakanya imisebenzi ehlukile eyengeziwe, ukuze ukwazi ukufinyelela inani elikhulu labantu ngokuqukethwe kwakho.
I-Mixcloud
I-Mixcloud iyipulatifomu eyaziwayo eseyiyinkomba yokukwazi lalela futhi usabalalise imibukiso yomsakazo, izingxube ze-DJ nama-podcast, ezilungiswa ngabasebenzisi ababhalisiwe uqobo. Ingenye yezinhlelo zokusebenza ezindala kakhulu emhlabeni wama-podcast, enabantu abaningi ngokwengeziwe abaphethe ukusingathwa nokusabalaliswa kwezikhala.
Ukuze uqale ukusebenzisa leplatifomu, kunezinhlelo ezimbili, enye yazo imahhala enokusebenza okulinganiselwe, kanti enye yokukhokha enemisebenzi eyengeziwe.
SoundCloud
SoundCloud iyi-platform yamahhala yokubamba i-podcast eyayingenye yezinsizakalo eziyinhloko zokulayisha umsindo nge-inthanethi. Inomlando omude futhi isiphenduke enye indlela efanelekile yokukwazi yabelana futhi usabalalise noma yiluphi uhlobo lwe-podcast, inamandla okusetshenziswa njenge-podcast yokubamba mahhala.
Njengobuningi balezi zinsizakalo, izici zayo zikhawulelwe esimweni sohlelo lwamahhala, ngoba, isibonelo, lunikeza kuphela Amahora we-3 ukuze ulayishe okuqukethwe kwakho. Kodwa-ke, ukuxazulula le nkinga kuyadingeka ukuthi ubhekise kokuqukethwe okukhokhelwayo, okuzokunikeza izinketho ezingeziwe njengokuhlela ukushicilelwa, ukufaka esikhundleni imisakazo, njalonjalo.
I-Blubrry
I-Blubrry Ingenye yezinsizakalo ezinconyelwe kakhulu ukukwazi ukusingatha ama-podcast, ukuphatha ukuzivumelanisa nezidingo zomsebenzisi ngamunye. Kulokhu, inezinhlelo ezahlukahlukene, zonke ezikhokhelwayo futhi eziqala kusuka kuma-euro angama-9, ukuze ube nezimpawu ezidingekayo.
Phakathi kwezinhlelo ezinikezwa yipulatifomu kukhona umthamo wokugcina, kepha ingelinye lamapulatifomu amahle kakhulu wokulayisha ama-podcast akho, nalapho ungaqala khona ukwenza okuqukethwe kwakho kwaziwe yibo bonke abantu abanentshisekelo kokuqukethwe kwakho.
bCast
bCast.fm ingenye inkampani yokubamba i-podcast enconyelwe yakhelwe ikakhulukazi ongoti emhlabeni wabakhangisi. Yenzelwe abathengisi abafuna ukusebenzisa le fomethi yomsindo ukufeza izinhloso ngokwemigomo ye- ukusatshalaliswa kwe-podcast ezingeni lebhizinisi, ukushicilela nokwenza imali.
Enye yezici zayo ezinhle ukuthi ivumela faka i-CTA kusuka ku- alalelwayo ngakho-ke abathengi bangathatha isenzo njengokubhalisela i-newsletter, balande i-e-book, noma baye kwi-webinar.
Ngaphezu kwalokho, omunye wamandla ale nsizakalo ukuthi unikezela ngemibhalo ezenzakalelayo ukuze abantu bathole ukuvezwa okukhulu ngombhalo, ngaphezu kokusebenzisa izizinda ngokwezifiso nezinye izinzuzo ezengeziwe ezixhunywe ezinhlelweni ezahlukahlukene ezitholakala kubo bonke abantu abanentshisekelo .