Iya ixhaphaka into yokubhenela kuyo Raffles ukuzama ukukhulisa iiakhawunti zemidiya yoluntu, kuba wonke umntu uyazi ukuba ithuba lokufumana ibhaso yinto ehenda kakhulu abasebenzisi, abanomdla ngakumbi ekufumaneni isipho nje ngokulandela uthotho lwamanyathelo alula.
Kule meko siza kugxila ekucaciseni Uyenza njani i-Multiplatform isiphiwo kwaye ukhethe abaphumeleleyo, ukuze wenze i-giveaway enye kunye nabathathi-nxaxheba bezipho ezahlukeneyo ozipapashe kwiinethiwekhi zentlalo ezahlukeneyo. Kule mihla kulula kakhulu ukwenza le nkqubo enkosi izicelo ezenziwe ngokukodwa kwaye ezikunika ithuba lokwenza olu hlobo lonikezelo, olufana nelo linikezelwe yi Cool Tabs..
Ngolu hlobo lwamaqonga kunokwenzeka ukuba uqhube i-raffles kwiintanethi zentlalo ezifana ne-X, i-Facebook kunye ne-Instagram, kunye namaphulo apho i-raffles idibene nesidingo sefomu yokubhalisa. Oko kuthethiweyo, siza kuchaza amanyathelo ekufuneka uwalandele ukwenza isipho sakho.
Indlela yokwenza i-cross-platform yokupha
Nje ukuba ukhethe iqonga ofuna ukulisebenzisa ukwenza olu hlobo lonikezelo, zonke zisebenza ngendlela efanayo, ke sinokuwashwankathela la manyathelo ngolu hlobo lulandelayo:
Into yokuqala ekufuneka ukwazi ukwenza i-multi-platform ye-giveaway kukuya kwiqonga ngalinye apho ufuna ukubamba khona isipho, ukuze ukupapasha izithuba ezinikezelweyo. Nje ukuba wenze njalo, ungaya kwinkonzo ebonelelwa sisicelo seraffle semultiplatform yenza iphulo elitsha kwaye ufake iimpapasho ekufuneka uqokelele kuzo inxaxheba.
Ngokubanzi sifumana izicelo ezinomdla kakhulu, ngoko akufanele ube neengxaki zokuqhuba inkqubo kwaye ngoko ukwazi ukuthatha amanyathelo ayimfuneko ukuqwalasela iphulo lakho. Emva kokunika igama kwi-multiplatform yakho yokunikezela kuya kufuneka chaza ummandla wexesha kwaye ukhethe iziphiwo ezahlukeneyo okanye amaphulo okubandakanya.
Okulandelayo kuya kufuneka ufikelele kwi uluhlu lwabaKhuphiswayo, apho unokubona idatha ehambelana nokuthatha inxaxheba, zombini ezo zipapashiweyo kunye nezo zilindileyo (ukuba zifuna ukuqinisekiswa). Ukuya khetha abaphumeleleyo, kuya kufuneka ucofe kukhetho oluhambelanayo ngaphakathi kwesicelo, kwaye ungayigqiba usebenzisa i izihluzi ezisebenzayo kumzobo, njengokumisela umhla wokuqala nowokuphela kotsalo, okanye ungabandakanyi abantu abathile obungabandakanyiyo ngenxa yesizathu esinye okanye esinye.
Emva kokuba oku kwenziwe unako fumana ikhonkco kwiphepha labaphumeleleyo loluntu, kwaye uninzi lwezi nkonzo unokuvelisa ividiyo enesiphumo ukuze ukwazi ukuyipapasha kwiinethiwekhi zentlalo, zombini kwiprofayile eqhelekileyo kunye nakumabali.
Iingcebiso zokwenza i-cross-platform giveaway kumajelo asekuhlaleni
Ngexesha le yenza i-cross-platform giveaway kumajelo asekuhlaleni Kukho uluhlu lweengcebiso kunye neengcebiso ekufuneka zithathelwe ingqalelo, phakathi kwazo kufuneka siqaqambise oku kulandelayo:
- Chaza iiNjongo zakho: Ngaphambi kokuba uqale nayiphi na i-giveaway, misela ngokucacileyo iinjongo zakho. Kubalulekile ukuba wazi ukuba injongo yakho kukufumana abalandeli abaninzi, ukukhuthaza imveliso okanye inkonzo, okanye ukwenza iakhawunti yakho ibe nonxibelelwano olukhulu. Ukucaca kuya kukunceda wenze ngcono umzobo.
- Khetha amaqonga afanelekileyo: Chonga iinethiwekhi zentlalo apho abaphulaphuli bakho ojolise kubo. Akuyimfuneko ukusebenzisa onke amaqonga; Khetha ezo zifanelekileyo kwi-brand yakho kunye nabaphulaphuli kwaye apho ufumana khona ulwamkelo olukhulu kubaphulaphuli.
- Yazi iMithetho yeQonga ngalinye: Inethiwekhi nganye yoluntu inemithetho yayo kunye nemigaqo-nkqubo yokhuphiswano kunye nokupha. Qinisekisa ukuba uyaziqonda kakuhle ukuphepha imiba yezomthetho kwaye uqinisekise ukuthotyelwa kwemigaqo yenkonzo. Ngale ndlela, uya kuphepha izohlwayo kwiakhawunti yakho yomsebenzisi.
- Yila iBhaso elinomtsalane: Ibhaso kufuneka libe nomtsalane ngokwaneleyo ukuze likhuthaze ukuthatha inxaxheba. Cinga ngokunikezela ngeemveliso ezinegama okanye iinkonzo, ukusebenzisana nezinye iinkampani, okanye ukuquka izinto ezidumileyo kwishishini lakho okanye eziqhubekayo, njengoko oku kuya kutsala abasebenzisi abaninzi ukuba bathathe inxaxheba.
- Seta iXesha loBude: Cacisa ngokucacileyo ixesha lexesha lokunikezela. Oku kudala imvakalelo yongxamiseko kwaye ikhuthaza ukuthatha inxaxheba kwangoko. Unokukhetha imizobo emifutshane ukugcina umdla okanye umzobo omde ukwakha ulindelo.
- Yenza Umxholo Onomtsalane: Yila izithuba ezitsala amehlo kunye nemizobo eqaqambisa ukuphiwa. Sebenzisa imibala kunye nezinto ezibonakalayo ezimele undoqo wophawu lwakho kwaye ubambe ingqalelo yabaphulaphuli bakho.
- Misela iiMfuno zokuThatha inxaxheba ezicacileyo: Chaza ngokucacileyo ukuba abasebenzisi banokuthatha inxaxheba njani. Inokubandakanya izenzo ezifana nokulandela iakhawunti yakho, ukumaka abahlobo, ukwabelana ngezithuba, okanye ukusebenzisa i-hashtag ethile. Gcina imiyalelo ilula kwaye ithe ngqo.
- Khuthaza iNtsebenziswano: Khuthaza intatho-nxaxheba esebenzayo ngexesha lokunika izipho. Cela abasebenzisi ukuba bahlomle, babelane, okanye bathege kubahlobo babo ukonyusa ukubonakala kwephulo kwaye bafikelele ngakumbi.
- Sebenzisa iziXhobo zoLawulo oluNikelayo: Qwalasela ukusetyenziswa kwezixhobo ezikhethekileyo eziququzelela ulawulo lokupha, njengamaqonga eqela lesithathu ezenza ngokuzenzekelayo ukhetho lwabaphumeleleyo kwaye ziqinisekise ubulungisa kwinkqubo.
- Yazisa i-Giveaway kwiiFomathi ezahlukeneyo: Yazisa i-giveaway ngezithuba, amabali, iividiyo ezibukhoma, kunye neentengiso ezihlawulwayo, kuxhomekeke kwiqonga. Ukwahlula izicwangciso zakho zokunyusa kuya kwandisa ukubonakala. Gcina ukhumbula ukuba okukhona ufikelela abantu abaninzi, kokukhona unokuzenza waziwe.
- Gcina ukungafihli: Yiba elubala kunye nabathathi-nxaxheba. Yazisa malunga nenkqubo yokukhetha ophumeleleyo, umhla wokubhengezwa kunye nazo naziphi na iinkcukacha ezifanelekileyo. Oku kuya kwakha ukuthembeka kunye nokuthembeka kwi-brand yakho, eya kudlala ngokuthanda kwakho xa kuziwa ekuthengiseni iimveliso kunye neenkonzo zakho.
- Enkosi kubathathi-nxaxheba: Emva kokuba i-giveaway iphelile, enkosi kubo bonke abathathi-nxaxheba, kwanabo bangaphumelelanga. Lo mboniso wokubulela uya komeleza unxibelelwano lwakho nabaphulaphuli bakho kwaye useke isiseko esiluqilima sonxibelelwano oluzayo.