Until recently, there was no choice but to resort to third-party applications to be able to program content in the form of videos and photos on Instagram, although for a few weeks, Facebook enabled the possibility of doing so through Facebook Creator Studio, its service that Finally, it allows us, from a computer, to leave content programmed in the well-known social network.
However, there is still a big problem with it, and that is that, although it is true that it facilitates the task when publishing content on Instagram in the form of videos and photos, in addition to having very interesting statistics regarding the publications, Stories cannot be programmed, which is a clear drawback for many considering that Community Managers or anyone who wants it is forced to be pending to publish and upload them at the exact moment they want them to be displayed.
However, there is a solution to be able to program the publications of Instagram stories in advance, and it is the option of resorting to other applications that do allow it or at least facilitate it. This is the case with Buffer.
How to schedule Instagram stories with Buffer
Buffer is an application that allows you to "program" Instagram Stories, or at least it comes close, since it is not exactly like that. This tool is known for the possibility of programming content for different platforms such as Twitter or Facebook for years, but now Instagram Stories can also be programmed, both from its desktop version and from its application for mobile devices.
However, what it allows is not to program Instagram Stories as such, but what it allows is create Instagram Stories in drafts, to which you can return whenever you want to continue editing the stories, add texts, emojis ... and even be able to order them to control which ones will be published before and which ones after on the Instagram account. In addition, if you wish, you can add notes so you don't forget anything, something that you should keep in mind and you can also access a preview of the content so you can see how it will be when you publish it.
Once you are in Buffer and start editing your stories and get them ready to publish them at any time you want. When you have it ready you can click on Schedule Story, what will make you can select the day and time to which you want to post the Instagram story.
However, instead of being published automatically, what the application does is send a reminder to the user's mobile phone with everything it needs to be able to publish the story that it already has created in Buffer, being necessary to click on the app for the content to be published on Instagram.
This way if you want to know how to schedule Instagram stories with Buffer, you must bear in mind that it is a semi-automatic programming, since it allows you to leave everything ready for when you want to publish the content on Instagram Stories, but when the day and time of publication arrive, you will have to act on the app so that it is finally make the publication, otherwise the content will not be published.
This tool can be very useful for professionals and, ultimately, for anyone who wants to program their content on the platform, although it must be taken into account that it is not programming as such, one of the most demanded functionalities users, especially brands and companies. It will be necessary to see if in future updates of the application the programming of stories is allowed, although it is very likely that this functionality will first reach Facebook Creator Studio, the service of the social network.
In any case, it must be borne in mind that it is a tool that can be useful. The main problem for those who want to enjoy it is that it is a function that is only available in Buffer for those users who have one of their contracted payment plans. Even so, it is important to take it into account by all those who work in the professional management of social networks. In any case, it is possible to try the service for two weeks for free so that you can check if the tool meets your needs or not.
Buffer is a social media management tool that allows you to schedule and publish content on different social platforms such as Instagram, Facebook, Twitter, LinkedIn or Pinterest, among others, with certain limitations and functionalities depending on the payment plan that has been contracted. . Its operation is similar to that of the rest of the tools that can be found on the network and that are focused on the programming and publication of content for the different social networks.
These types of tools are very useful for all those people who want to manage the accounts of the same company or brand in different social networks or to manage numerous accounts in some of them, being highly recommended to try to increase the effectiveness and performance of when working on these platforms.
Its operation is, in the vast majority of cases, very simple and intuitive, since they are web tools that usually have a neat interface that allows to know in a simple way how to use them. In this way you will hardly find any difficulty when making use of any of them, which is a great advantage, since you will be able to better program your contents and not have to be pending at all times for their publication, nor will you have to be entering different social networks to be able to publish in each of them, since from the same site you can make your publications on all the platforms you use, quickly and with the maximum possible comfort. For this reason they are more than recommended.