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If you want to earn more followers on Instagram, create yourself an excellent reputation. This will not only bring you more followers, it will also work wonders for your brand or business.

People like to follow, listen and buy people who are simply great people. You are not really looking forward to buying someone who speaks to you with a scowl, right?

For example, if you go to a new grocery store and the young woman who was asked where the milk aisle was smiled and took you to the driveway, you decide that you go there more often. She gives a good reputation to the grocery store, so you want to go back there.

How do you do this on social media? It's not like you can smile and shake hands with each person who follows you; That's why we compiled a list of:

How to build a good reputation on Instagram

¿Quieres una buena reputacion para tu marca en Instagram Entonces

1. Be kind

It's a no-brainer, yet there are thousands of people who are famous and earn money by propagating negativity and hate. You do not want to do that, as simple as it sounds. These people can be known and rich, but they have a terrible reputation. They may be famous now, but after their death no one will remember them.

The people we remember are those who have tried to change the world with their big, benevolent ideas. Those who have tried to change the world for the better. Yes, there are some exceptions, like dictators, but we do not remember them as people who did something good.

The goal is: be nice. Offer advice to people, be respectful and do not share content that encourages hate. If you have a negative opinion, do not share it on social media. You are trying to become an influencer, and the quickest way to do that is to be a decent human being.

2. Value of the offer

Give, give, give. This is essential for building an excellent reputation on any social media platform. People follow their friends to see what they do, but they follow brands and companies to see what they can learn, to inspire themselves. You must constantly offer your subscribers value.

It does not matter the form in which the value between or on which you give advice. Fashion, art, self-empowerment, business – as long as your followers gain value from you, someone you trust, you build an excellent reputation.

People will rely on you to always follow and talk about you with others. We tell our friends and family what we love and love, and it's no different. This is a way to gain more followers. Offer value and offer it all the time.

3. To engage

1559696410 575 ¿Quieres una buena reputacion para tu marca en Instagram EntoncesYour followers are waiting for you to interact with them, or at least with others. They want to see you like the comments that people leave you, and they want to see you respond. People are disturbed when they follow someone who does not take the time to interact with people who take the time to interact with them.

They do not just want to see you engage with them, though. If they follow you, it is likely that they follow others like you, others in your niche because that is what interests them.

You know how, when your two favorite actors play together in a movie, are you excited? That's what your subscribers feel when they see you interact with another person they admire.

So, engage with other people in your space too. Leave comments on their images, republish their content or go live with them. Social media is about socialization, so socialize.

4. Encourage

Motivate, inspire and push people to be better, follow their dreams and take action. Everyone is looking for a mentor, someone whom they can always count on to get out of their minds and do it. You may not be doing it directly as an individual mentor, but you are always proposing the words that can make a person change their life.

Upload photos and videos, go live and post stories on Instagram that can help someone or just brighten their day a little.

5. Give packaged value products

1559696410 637 ¿Quieres una buena reputacion para tu marca en Instagram EntoncesPeople love free things, and they love free things that help them grow or make their lives easier. Do you know how we talked about offering value? Add this value to a product you offer for free, for no other reason than to appreciate your followers and thank them.

Do not make a product without enthusiasm or give something that you think is not what you can do. What gives you an excellent reputation is not that you gave something for free, it was that you offered something that people would pay for free, something that was worth it. Make every new thing your best thing, then give it. That's what counts.

6. Be yourself

I know that many people despise this advice, but be yourself. Social media is already full of filtered images, angles that make our stomachs flatter and unreal realities. Of course, you will not always share the bad things that happen to your subscribers because they are private. Your Instagram will look like a perfect life.

What is the solution? The least you can do is to be authentic, to be real and to be yourself. Do not pretend to be someone you are not, do not act more like the person you admire, just be the person you are supposed to be.

Share this and people will really love you. It's scary to get into the world because not everyone will appreciate you, but the fact is that you will get followers who love you. And that, I think, is the coolest thing ever.

That's how you build an excellent reputation, so keep going. Be a nice person, give value and be yourself.

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